Check Your Tech for Cybersecurity Benefits in Alabama

Jan 26, 2022 | Blog

Why Cybersecurity Is Key to Protecting Your Bottom Line

The benefits of strong cybersecurity are endless. As hackers and cybercriminals become more daring, safeguarding your business is critical to keeping it running smoothly. Cybercriminals aren’t just after your data anymore—they’ve upped their game. Now, they use ransomware to lock your network until you pay up, or they steal your information (and your clients’) and sell it on the dark web to anyone willing to buy.

But here’s the thing: just having basic cybersecurity isn’t enough. You need to regularly check up on your defenses to make sure they’re ready for whatever sneaky tricks hackers are cooking up next.

Strong, up-to-date cybersecurity doesn’t just protect against breaches—it can also save you money in the long run. The right cybersecurity strategy helps you avoid costly downtime and data loss, meaning you can focus more on growing your business and less on fixing problems.

Here Are Three Ways Routine Security Checkups Protect Your Wallet:

1. Prevents Downtime
A data breach or cyberattack can grind your business to a halt, especially if you don’t have a plan to bounce back quickly. And downtime? It’s expensive. According to Gartner, the average cost of IT downtime is $5,600 per minute. Of the companies surveyed, 98% said that just one hour of downtime could cost more than $100,000—and for some, that figure could hit as high as $5 million. By keeping hackers at bay with the right cybersecurity measures, you can avoid downtime and keep your cash where it belongs: in your pocket.

2. Maintains Your Client Base
Nothing scares off customers faster than a data breach, especially if hackers manage to steal both your data and your clients’ data. And rebuilding trust after a breach? That’s no small task. According to a study by security.org, 25% of Americans stop doing business with a company after it’s been hacked. Even the customers who stick around may lose trust—two out of three surveyed said their confidence in a company takes a hit after a breach. Keeping your customers’ trust and loyalty is one of the most valuable benefits of strong cybersecurity.

3. Keeps Your Doors Open
Here’s the big one: Regularly checking up on your cybersecurity could be the difference between staying in business or shutting down. The National Cyber Security Alliance found that 60% of small companies go out of business within six months of a data breach. Why? It’s a combination of costly downtime and the damage done to the company’s reputation. Strong, well-maintained security can keep your business running smoothly, no matter what threats come your way.

How We Can Help

At Sawyer Solutions, we know how important it is to keep your business protected. Our scalable, budget-friendly security solutions help you stay ahead of the latest cyberthreats. We’ll work with you to create an effective checklist that ensures your security is up to date and up to standard.

Focus on growing your business, and let us handle the rest. Ready for peace of mind?